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Through the 3 decades between the 1940's and 1960's, Hyster made considerable strides on its path to becoming the worldwide leader in the forklift industry it is nowadays. In 1946, Hyster opened a plant in Danville, Illinois that was exclusively committed to bulk producing trucks. This allowed Hyster to force its costs down and, at the same time, offer a better quality product at industry aggressive prices. In 1952, Hyster began its first foray in to the international production market through opening its first plant in the Netherlands. The Netherlands plant was originally designed to produce two products: Hyster 40" and the Karry Kranes.
Hyster, along with the whole forklift industry, continued to expand into different product lines throughout the 1950's and 60's. They started constructing container handlers in the US in 1959 to meet with the ever expanding demand for transportation goods. In 1966, Hyster developed a means for enabling a lift truck to go both ahead and backwards using the same pedal. This pedal was called the Monotrol pedal, which revolutionized the industry. Later in the decade Hyster opened a R and D centre in Oregon that was concentrated on enhancing the design and performance of lift trucks. The centre is still one of the world's best testing facilities in the materials handling industry.
The 60's was characterized by rapid growth right through the entire materials handling industry. Due to this, Hyster needed to refocus its strategy towards these growing mass markets. Consequently, in 1970, the XL design philosophy was born. The XL design philosophy allowed Hyster to supply greater quality at a more reasonable price. A further expansion in manufacturing capabilities was necessitated by the need in Europe for Internal Combustion Engine Trucks. To plug this gap, a plant in Craigavon, Ireland was opened in 1980. Through the 80's Hyster continued to concentrate on developing industry leading forklifts. The Hyster company name was known throughout the world for its commitment towards superiority. This attention to quality produced several suitors for the company. In 1989, a large international corporation based in Ohio called NACCO Industries bought Hyster and began an aggressive expansion strategy. NACCO promptly changed the XL philosophy with a more driver oriented forklift that concentrated on operator comfort, which is known as the XM generation of trucks.
The shift in supply change management to a much more just-in-time focused structure has meant that Hyster has had to continually invest in new technologies. Acquisitions and investments were made in the US, Italy, Netherlands, and a lot of other places all over the world. All of these investments have made Hyster a world leader in the lift truck market. In 2009, Hyster celebrated its 80th anniversary as an industry leader of materials handling equipment, which consists of over three hundred assorted versions of lift trucks.
